Archive for April, 2008

Henry called out Bill Wrigley…in the Chicago Tribune!

Tuesday, April 29th, 2008

Henry RichHe did it. He really did it. Our founder Henry Rich called out Bill Wrigley in his home town newspaper the Chicago Tribune! Reporter Greg Burns sums up the state of the industry pretty well after the announcement on Monday that candy super power Mars is set to buy out Wrigley in the next year. What’s surprising though is the attention the article gives to the little guys, companies like Oral Fixation who use creativity and perseverance to carve out new niches in a seemingly saturated market. I won’t spoil all the drama but I’ve got money on a mint showdown in Chicago come May (All Candy Expo May 19th – Mass Confectionery Trade Show)!

Let’s go Henry!

xo

Delpha

Oral Fix at the Indian Film Festival

Friday, April 25th, 2008

la-indian-film-festival.jpg

Here we go again making an appearance in LaLaLand! The flashing lights of celebrity smiles and paparazzi bulbs really is addicting but this time we got in touch with our inner film buff at the LA Indian Film Festival. The  festival is a cultural organization showcasing a combination of features, shorts and documentaries all devoted to promoting a greater appreciation of Indian cinema. Huge fans of Bollywood films we are excited to be supporting  and joining in on the premiere of emerging talents by being included in the festival’s gift bags.

Men’s Fitness - May issue!

Friday, April 18th, 2008

Men's Fitness

It’s official, Oral Fixation Mints are the greatest mints ever. Well, we like to think so! But for the record Men’s Fitness has our back. Just open up the May issue and find us in feature The White Stuff. Get your mind out of the gutter; this article gives honest tips on making a great first impression with fresh breath and a perfectly white smile. Enter our very own Sugar-Free Tibet making its riskiest debut ever on camera, posing with no tin! So fresh and so very minty clean. The issue is on newsstands now, what are you waiting for?